To make large-scale change, it all comes down to the commitment of companies. Forward thinking companies are stimulating innovation in their supply chains and taking big steps to meet investor and customer expectations – and to keep up with the latest regulatory frameworks for sustainability.
There is no one-size-fits all approach when it
comes to sustainability, but there is one thing that the world’s most sustainable companies have in common: they are making commitments to 100% sustainable sourcing, and they are using certification to help them reach that goal. In the coffee sector, Ahold Delhaize Coffee Company and Arvid Nordquist are just two of the companies already sourcing 100% certified, as well as Migros in Switzerland for their private label. Several tea companies have made similar commitments, including OTG. Particularly in the cocoa sector, some have already reached their goal to source 100% certified cocoa, either 100% UTZ or a combination with other credible sustainability standards. This includes companies such as Nestlé (for KitKat), Aldi (Sud and Nord), Lidl, FrieslandCampina and Cloetta at the global level, Woolworths in South Africa, REWE Group in Germany, and Haigh’s in Australia. Some other big players who have committed to reach 100% certified cocoa by 2020 include Mars, Ferrero and Hershey’s.
Spotlight on the United States
2016 saw companies worldwide making greater sustainability commitments, but we saw particularly strong growth in the United States. The largest buyer of UTZ certified coffee in North America is The J.M. Smucker Company. Ahold USA is another major buyer of UTZ certified coffee, and in 2016 it met its commitment to 100% sustainable procurement. In the cocoa sector, Hershey’s and Whitewave have both made 100% commitments. Nestlé USA also sourced UTZ certified cocoa for several products in 2016.
The J.M. Smucker Company is proud of our long-term partnership with UTZ to introduce consumers to sustainable coffee practices. Through our joint efforts we are helping to improve sustainable practices of smallholder coffee farmers, enabling better farming and a better future for all stakeholders.
What about you?
Is your company the next one to make a 100% commitment to sustainable sourcing and contribute to large-scale change? If you need more convincing that certification is the way forward, read our annual report. And find out how we want to generate a bigger impact on a larger scale in the sectors we work by our intended merger with Rainforest Alliance.